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An Immersive MasterClass with Maison Île des Embiez
Feb 11, 2026 -
Recently, our first-year Bachelor Hospitality Management students had the opportunity to take part in an exceptional MasterClass organised by Maison Île des Embiez, formerly known as the Paul Ricard Islands. The event focused on the challenges of developing a new brand identity and was delivered in an interactive format, encouraging creativity and collaboration.
Participants were divided into four groups to work on team projects, using paper boards to structure their ideas and present their insights visually. This collaborative approach allowed students to engage directly with real-world branding and communication challenges in the luxury hospitality and tourism sector.
The MasterClass was led by Lucie Pailhes, HR Development Officer, and Aurea Viotto, HR Officer, both of whom have been working with Maison Île des Embiez since 2023. Lucie, with experience at the Iliad Group and Paris Society – Groupe Noctis, shared her expertise in talent development and human resources management. Aurea contributed a fresh and dynamic perspective, drawing on her background in recruitment and administration.
The history of Maison Île des Embiez was also central to the discussions. Behind the fame of Paul Ricard—known for pastis, the sun, and the eponymous racing circuit—was a true builder and humanist. In the 1950s, Paul Ricard acquired the islands of Bendor and Embiez to share them with the public, creating spaces for family holidays, social gatherings, and nature exploration. Established in 1966, the Paul Ricard Oceanographic Institute continues today to promote environmental stewardship, staying true to its founder’s vision.
Students praised the interactive format, which allowed them to reflect deeply on the challenges of building a strong brand identity while learning about the history and values of an iconic French heritage house. This MasterClass provided a unique opportunity to combine theoretical learning with practical experience in an inspiring and stimulating setting.
Testimonials
All around the world, our Alumni share what Ferrières has brought to their journey: strong skills, an audacious vision, and above all, an unforgettable human adventure. Their testimonials embody what it means to learn, to dare, and to grow in a school like no other.
What makes Ferrières different is its proximity and support. Whether it's a teacher or a principal, everyone is there when you need them. You're never alone when facing difficulties: you're supported and guided toward solutions.
M.,
Diplomeo Review
Arriving just as the school was celebrating its second anniversary, I spent the entire Bachelor's program with them. Three wonderful years punctuated by encounters, experiences, and professional development. Not everything is perfect, but the teams work every day to get closer to it.
M.,
Diplomeo Review
The Ferrières School was a real favorite. The teachers share their passion and experience, which adds real value to the course. Thanks to the PAP, professional integration is facilitated, with real support throughout the program.
L.,
Diplomeo Review
Great experience within the School, I appreciate the Masterclasses that we can benefit from thanks to the intervention of professionals in gastronomy and hospitality.
C.,
Diplomeo Review
I chose to enter Ferrières in September 2018 for my first year of my Bachelor's degree. The supervision is effective and the ecosystem allows us to become professionals in the various restaurants and accommodation services, which is very enriching for our future in this vast sector.
S.,
Diplomeo Review
Ferrières is a real adventure, marked by three years of encounters, laughter, and learning. I thought I'd have to change, but the school simply pushes us to grow. My advice: be yourself, have fun, and give your best—here, personal excellence is the norm.
L.,
Diplomeo Review
What can I say about Ferrières? After three years at this splendid school, I realize how far I've come. I found much more than friends there: a true family. The teaching allowed me to improve, but also to mature. Ferrières, I will miss you.
M.,
Diplomeo Review
A truly enriching experience, marked by wonderful encounters, both personal and professional. Wonderful events were also organized at the château, making the journey even more memorable.
C.,
Diplomeo Review
The Ferrières School is a real opportunity thanks to its unique positioning in the luxury sector. In addition to quality teaching, it offers access to prestigious events in Paris and at the château, while allowing students to concretely plan their future careers.
L.,
Diplomeo Review
I don't regret choosing Ferrières: I thrive here and learn alongside passionate professionals. The school offers real opportunities, like the Career Summit and masterclasses. The administration is attentive, and student life, driven by the Student Union, is very dynamic.
L.,
Diplomeo Review
As a student at Ferrières, I highly recommend this school to anyone looking to further their education in hospitality, gastronomy, and luxury. The courses are enriching, the immersion in the ecosystem is invaluable, and I'm proud to be a part of it.
A.,
Diplomeo Review
The Ferrières School has allowed me to gain skills, maturity, and rigor. Thanks to the quality of the courses and the instructors, I feel ready for the professional world. Studying at such a prestigious institution is a real opportunity.
M.,
Diplomeo Review
As a Master's student, I recommend this school to those who want to fully invest themselves and learn alongside professionals to grow, both personally and professionally.
M.,
Diplomeo Review
I don't regret my choice: the courses live up to the school's prestige, and I'm proud to be part of the Ferrières adventure. Discovering the restaurant and gastronomy professions is both ambitious and exciting.
A.,
Diplomeo Review
After two years in Ferrières, I am completely satisfied with my choice. The training is comprehensive, the setting is ideal, and the internships at the Meliá Paris La Défense and the St. Regis Bora Bora were very enriching.
A.,
Diplomeo Review
An ambitious experience that I don't regret. A gateway to a promising career! A school unlike any other in the world.
M.,
Diplomeo Review
The Ferrières School is ideal for developing skills in luxury hospitality and gastronomy. I highly recommend it!
L.,
Diplomeo Review
I'm enjoying my experience at Ferrières, which is supported by an ideal setting and passionate teachers. The school, young and growing, offers a solid network for joining major institutions in France and abroad.
E.,
Diplomeo Review
Having been a student at Ferrières for three years, I can say that it's a school of life that has taught me a lot, both professionally and personally. The professors are all experienced professionals. I don't regret my choice.
C.,
Diplomeo Review